'You need to give something special to people'

Arsene Wenger's Arsenal sides were often referred to as 'the great entertainers' during his time in charge of the club.

For our former manager, that was mission accomplished as he remains convinced that it is a core part of any successful team.

"We are in entertainment," he says in Arsenal Wenger: Invincible. 

"The ground work is to win, but that is not enough. You need the ambition to give more. To go deeper into what the game can give people. To get something more than just the individual expression of the player, but the collective expression of the team: to transform it into art.

"You can say it's naive, but you need to give something special to people to get them out of their hard daily life.

"I just wanted them to sit in their seat and think, 'Unbelievable!'"

Arsene Wenger: Invincible is out today on Blu-ray, DVD and Digital.


Black Friday is back: Up to 50% off selected items

Black Friday deals

We are bringing you even more mega savings in the lead up to Christmas with our Arsenal Direct Black Friday sale.

Starting today, visit us online and in-store to enjoy up to 50 per cent off selected items plus an extra 10 per cent off for our members.
The offers end on Tuesday, November 30 and with savings like these you will want to take advantage as quickly as possible!
Head over to the Armoury or Arsenal Direct early and treat yourself or someone special this festive period.

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