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Intel® Sports extend official partnership

We are delighted to announce a two-year extension to our ground-breaking partnership with Intel® Sports.

Since joining as an official partner in 2019, Intel Sports has revolutionised the way our 80m+ digital followers can relive our best goals and match highlights online. 

The innovative Intel® True View technology, which allows supporters to freeze match action and view 360-degree replays from a player's perspective, has driven a 90 per cent uplift in supporters revisiting the content when compared with other match highlights. 

Recorded using dozens of 5K Ultra HD cameras located inside Emirates Stadium, this technology has come to the fore in recent months to entertain millions of supporters worldwide with exclusive lockdown content.

Intel has also responded to the COVID-19 pandemic with its Pandemic Response Technology Initiative. As part of this initiative, Intel is working with us to combat the growing issue of digital poverty amongst young people.

250 laptops have been donated to local schoolchildren to ensure they can keep on top of their schoolwork and in touch with their friends and family during this challenging period. 

Arsenal commercial director, Peter Silverstone, said: "We know how much our supporters have enjoyed watching back our best moments using Intel True View technology over the past year, and we were delighted to be the first club to bring this technology to the Premier League.

"This transformative technology has redefined how we watch back the game that we all love, and we are excited to work with Intel on future innovations that will further enhance the experience for our global fanbase."

"Arsenal has always understood the power and responsibility it holds in the community and it is a great strength of this partnership that we have been able to make an impact locally in recent months. We are extremely proud of this work, which will eliminate the digital divide for 250 local schoolchildren who would have otherwise been left isolated during this difficult time."

James Carwana, GM of Intel Sports, added: "Intel's technology partnership with Arsenal has delivered fans an unmatched ability to experience the game. 

"The club's innovative approach to integrating True View immersive media experiences at Emirates Stadium has been a testament to its dedication to their fans. As we continue to develop our volumetric video technology, we look forward to how else Arsenal can grow and scale immersive experiences with Intel Sports."

Intel, the Intel logo, and other Intel marks are trademarks of Intel Corporation or its subsidiaries.
 

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