The Club launched the Arsenal for Everyone initiative in 2008 as a celebration of the diversity of the Arsenal family.
Through a number of initiatives undertaken in the community and inside Emirates Stadium, the Club endeavours to ensure that everyone associated with the Club feels an equal sense of belonging.
The Club's commitment to its disabled supporters is underlined by the variety of facilities at Emirates Stadium that ensures disability is no barrier to enjoying an unrivalled matchday experience. Arsenal is committed to making football accessible to its visually impaired supporters by offering a dedicated matchday commentary service, free of charge and also audio matchday programmes (on MP3) which are available on subscription.
Arsenal for Everyone also formed part of the Club’s work towards the advanced level of Kick It Out’s Equality Standard, a framework devised for clubs to help with their equality and diversity practices. Arsenal became the first football club to win the Advanced Level of the Equality Standard award in November 2011 after providing detailed evidence on the Club’s actions to promote diversity and equality. It includes work in the community, engagement with fans and the development of Club policies and processes to create equal opportunities for all.
Arsenal in the Community annually coordinates the Arsenal for Everyone primary schools project which sees staff visiting local schools delivering religious education lessons, drawing parallels between the multicultural Arsenal team and the local community. These lessons are followed by an hour of football coaching underlining the importance of teamwork. The Club also runs disability football sessions, short mat bowling gatherings with the community’s senior citizens, interfaith programmes and its successful Double Club project which engages a cross section of cultures in the community on local estates which combines football coaching with numeracy and literacy learning.Copyright 2013 The Arsenal Football Club plc. Permission to use quotations from this article is granted subject to appropriate credit being given to www.arsenal.com as the source 29 Jan 2013