Sterling Bank and Arsenal Football Club have now formally launched the co-branded debit cards for the use of millions of fans and card holders in Nigeria.
The co-branded debit cards, available in VISA and VERVE variants, are at the heart of the initial three-year partnership between Sterling Bank and Arsenal that underlines a significant and continued commitment of the Club to its millions of fans in Nigeria and Sterling Bank’s unique focus on satisfying the deepest needs and passions of its customers.
Commenting during the event held at the home of Arsenal, Emirates Stadium, Yemi Adeola, the Chief Executive Officer of Sterling Bank Plc explained that “the initiative underscores the Bank’s strategic retail market focus”. Also speaking at the event, the Chief Executive Officer of Arsenal Football Club, Ivan Gazidis highlighted the rich history of the Club and ‘noted the deep similarities in history and values between Arsenal Football Club and Sterling Bank’; promising that “the Club will remain true to its founding ideals”.
With the formal launch now off the ground, Sterling Bank customers, especially the Arsenal fans and holders of the Sterling-Arsenal co-branded debit cards, can now begin to enjoy access to Club-related benefits and incentives to help them live their passions as well as more value-added privileges from their relationship with Sterling Bank and Arsenal.
The partnership offers such treats as official merchandise and tickets to see the team in action at Emirates Stadium in London for qualifying customers, youth coaching clinic for coaches on the auspices of Sterling Bank in Nigeria and lots more.
Sterling Bank Plc is a leading commercial bank in Nigeria and one of the country’s fastest growing banks. Originally incorporated in 1960 as NAL Bank (the country’s first investment banking franchise), it acquired the operations of the erstwhile Equitorial Trust Bank in November 2011 in pursuit of its growth and expansion plans. The bank currently operates out of 165 branches, about 4,648 POS and 241 ATMs across the Nigeria.
For further information on the Arsenal debit card offered by Sterling Bank visit http://www.sterlingbankng.comCopyright 2014 The Arsenal Football Club plc. Permission to use quotations from this article is granted subject to appropriate credit being given to www.arsenal.com as the source 5 Nov 2013